About Domingo Comms

Veronica Petty founded Domingo Comms in 2020 after spending more than a decade working across art fairs, events, media, and the broader cultural sector.

Over the years, I've launched global events, led marketing and communications for art fairs, worked with artists at every stage of their careers, and helped organizations tell their stories. What I've learned is that most clients don't need just another press release. They need help figuring out what they want to say in the first place.

I help artists, galleries, fairs, and organizations connect the dots between their ideas, their network, and their ambitions. Sometimes that results in a media campaign. At others it's an exhibition, a partnership, a fair application, a public program, or simply a conversation about what's next and how to get there.

Today, I work with clients including the Affordable Art Fair NYC, Brandt Gallery, Pecha Projects, 5-50 Gallery, Hibiscus Gallery, Edgemere Farm, and with a range of artists, consultants, media, and organizations.

I continue to champion Latinx and Latin American artists through exhibitions, partnerships, and my own collecting practice. It's a part of my work that remains deeply personal and continues to shape how I think about community, access, and storytelling. I'm also a wife, mother of two, and lifelong New Yorker.

Veronica Petty